SEO Link Building Strategy for Beginners
Having a personal or business website is always important. But, only creating a website won’t bring the expected benefits to you. What then should you do? You know, there will be a bunch of websites similar to yours online.
In order to bring your website before your targeted audience, you need to put it higher on the top of the search engine result page. But the task is not always simple. There are multiple things you need to do in order to rank your website higher on the search engine result page.
SEO link building strategy for beginners is something that can help you a lot if you want to take your website or web pages to another level. But what should be a decent SEO link building strategy? Here is where we will cover!
What Is Link Building?
Link Building for SEO simply refers to putting the links of your website to someone else’s website. Let’s say you have a website named ‘A’. Now your website has multiple URLs. Okay!
Think about another website named ‘B’. It also has some URLs. Now, when you put one of the URLs from your website ‘A’ in website ‘B’, this is simply called link building.
And SEO link building refers to building links to particular websites or web pages in such a way that helps the websites rank higher. And here are the most challenging parts. You can create backlinks to your website in random manners. However, it won’t bring any value to your website. Rather, the performance of your website will decrease.
If you look at the top websites on the top of the SERPs, you will see one thing in common. All the websites come with a good number of quality backlinks. Yes, quality backlinks matter here a lot.
What Are the Types of Backlinks?
You should be well aware of the types of backlinks out there. Look, as we said before, you need to create quality backlinks for your website. And this can only happen when you can determine what type of backlinks can add more value.
Well, primarily there are two types of backlinks that you can create for your website. Do follow links and Do follow links. Now what do these types of link building really mean?
Do follow backlink is a type of link that can send link juice to your website. Now what does it mean? When you can create follow backlinks for your website, this tells search engines to consider your website or website that is linked. And by this way, the search engine’s boot can dive into your web pages and explore the content.
But on the other hand, no follow backlinks won’t send link juice to your website. You can create no follow backlinks but search engines like Google won’t care about the links that much what it cares about. No follow backlinks are comparatively easier to create than do follow backlinks.
If you have a website, you should create both types of backlinks. But you have to make sure you give much effort to build do follow backlinks compared to no follow backlinks. And this is why you need to have a decent SEO link building strategy which we are going to cover in the following section of this blog.
Top-Notch SEO Link Building Strategy for Beginners
There is a wide range of link building methods out there. So, except for sticking to one single link building technique, you should check multiple ones at the same time. And this will give you more convenience when creating backlinks for your website.
- Create Quality Content
If you want to drive more and more quality content to your website, one of the best things you can do is create quality content. When you have a good number of quality content on your website, this can attract other websites to link back to your website. Let’s say you have some of the compelling content on your website.
Now when you have informative posts on your website, people can feel motivated to share your blog posts across the internet. At the same time, chances are people won’t mind linking back to your website. And in this way, you will be able to generate more and more quality backlinks within a short period of time.
Now you can be benefited in two ways. First, your quality content is supposed to rank your website at the top of the SERPs. At the same time, the type of content can attract more backlinks.
- Use Broken Link Building Technique
This is another prominent way to generate more and more quality backlinks for your website. Now for this, what you really need to do is choose some of the broken links out there on the internet. Now utilizing the broken links, you will be able to create backlinks for your very own website.
It may take some time to find some broken links. You can search for several sources like Wikipedia and a lot more. Once you find the broken links that no longer exist, the very next thing you should do is to replace the links.
But this won’t be that easy. You have to make sure you create quality cogent against the broken links and only then, broken links will start to work for you. So, you should never miss the opportunity at any cost, right?
- Guest Blogging
Getting blogging is all about linking your website back to other people’s websites with the help of writing compelling content. You will find a good number of specialized guest blogging websites out there that accept effective blogs from other people.
So, when you are able to post blogs on those websites, in return you will not have a good number of quality backlinks to your website. In most of the cases, you will be able to get multiple backlinks every time you post on those blogs.
Now beyond having quality backlinks. Guest blogging can also help you raise awareness about your website. People on the guest blogging website can be your potential customers.
But in order to make guest blogging work for your business, what you should do is come in touch with the authority of the websites. And here, in this case, you will find email outreach super helpful.
While choosing a guest blogging website, you need to make sure you go with the reputed websites that have highly impressive domain authority. This will enhance the quality of the backlinks.
- Share Your Content on Social Media
The content you create and upload on your website is the same thing you can do in the case of social media websites out there. You should be well familiar with the social media websites out there. All you just need to do here is, share your website content on a regular basis from your social media marketing profiles.
Doing so will ensure your website has a good number of backlinks. At the same time, when it comes to creating an impressive brand for your business, sharing your website content on social media platforms can also help you in this case.
If you look at the biggest e-commerce shop or other businesses out there online, you will notice all of them are focused enough when it comes to social media marketing. And now you know the reason behind their purpose of having this sort of strategy.
- Reach Out to Influencers
As the name suggests, influencer marketing has a huge role to play in order to bring a lot of quality backlinks to your website. When they promote your website or web pages, chances are you have a good amount of traffic to your website, But when it comes to reaching out to influencers you should be very smart.
First of all, you should smooth the communication process. And in this, reaching through emails can be a decent way to go. In addition, you should go with the influencers who have relevance to your business. Make a good deal about exactly what your business needs from them.
Moreover, if you are confident about your business, you won’t find influencer marketing in the case of creating backlinks that hard. In most cases, influencers tend to share websites if they find a website to sell quality products or services.
Wrapping Up
Don’t just randomly attempt to create backlinks for your website. Rather, you should follow expert’s recommendations regarding SEO Link building for beginners and make things happen. Link building is a continuous process. So, you need to keep enough patience and see the outcomes.
By researching the backlink profiles of your competitors, you can also have some backlink ideas. And that’s what SEO experts around the world do and ask to try. As a beginner, you don’t need to start with the most challenging aspects of link building.
Instead, it will be way better to stick to creating quality content on a regular basis and share it on social media websites.