Difference Between Dofollow and Nofollow in SEO
If you are working with SEO or have minimal interest in this field, you should know the differences between Dofollow and Nofollow links. But why? What kind of stuff will happen if you don’t care about the differences between these two types of link-building methods?
Having a very clear idea of what dofollow and nofollow links are is important. And, as we never feel shy about presenting you with the information you need, keep reading the blog to learn more about the facts.
What Are Dofollow Links?
Links that are marked as “Dofollow” send a signal to search engines that they should be followed. However, dofollow links are the most common example of backlinks.
Besides, dofollow links play a decent role when it comes to the search engine optimization of a website. A website with many dofollow links is more likely to rank higher on the search engine result pages (SERPs).
Dofollow links allow the search engines to crawl and index any website more comprehensively. Therefore, if you are able to generate dofollow links back to your website, it is regarded as one of the positive practices in the world of SEO. Do follow links pass the link juice, which is beneficial for any website or webpages.
What Are Nofollow Links?
Unlike dofollow links, nofollow links don’t send signals to the search engine to crawl or index them. However, the Nofollow links come with the tag rel=Nofollow. However, this tag indicates to the search engines that particular links must be avoided while creating page authority and other ranking factors.
By the way, nofollow links can’t pass link juice. This shows the picture more clearly that the Nofollow links don’t have that much weight in terms of SEO compared to Dofollow links.
To be more precise, search engines like Google don’t consider Nofollow links while creating rankings. Now, you may be wondering what are the values of the Nofollow link, right?
Nofollow links can help you ensure a healthy ratio of backlinks. However, according to the SEO experts, the ideal backlink ratio regarding dofollow and nofollow links is 75:25.
Therefore, the positive news is that Google has started treating Nofollow links as associated with analyzing webpage crawling and indexing.
When Should You Use Nofollow and Dofollow Links?
This is, however, a pretty important question to ask. As we have already presented the ideal ratio of the Dofollow and Nofollow link, you may have gathered some sort of idea from that. However, as your final goal is to rank higher on the SERP while creating backlinks for your website, you need to create as many dofollow links as possible.
On the other hand, if you want to link to a webpage on your website and don’t have a clear view of the trustworthiness of that webpage, you can create a Nofollow link.
You have come to know the differences between Dofollow and Nofollow links. However, this piece of information will help you run your SEO campaign effectively.