And here is why the importance of Canonical links comes into play. With the help of canonical links, you can let search engines know about your website’s best responsive web pages from many duplicate pages. We want your business to grow online, which is why we will share all you need to know about Canonical links. 

What Is a Canonical URL? 

The canonical URL can also be considered the canonical tag, which plays a decent role in SEO (Search Engine Optimization). It might happen that there is too much similar type of content on a particular website. In this case, you need to let the search engines know about the preferred content you want them to crawl. 

In other words, you can also regard the canonical tag as one of the key HTML elements. You need to use this HTML element to specify precisely what URL or content is specific compared to others. Besides, it also helps to prevent the same content from being indexed multiple times, which can reduce the effectiveness of SEO. 

Canonical URLs are also used to help prevent duplicate content from appearing in the search engine results pages, as well as to provide a consistent experience for users who visit multiple versions of the same page.

What Are the Benefits of Canonical URLs or Tags in SEO?

There are far many benefits that you can get from the Canonical tag. But for this, you need to make sure you use the canonical URL comprehensively. Every website owner wants to rank their websites higher on the search engine result pages. And for this, it is important that the search engine can crawl specific web pages. 

Moreover, it will be easier for Google to index and display your website on search results pages. 

• Improve Your Website Ranking

When it comes to improving the ranking of a particular website, it is important to make sure about the proper use of the Canonical tag out there. The more search engines find it easy to discover your website, the better it is for you when it comes to making the best use of the website. 

• Promote the Best Content

With the help of the Canonical tag, you will be able to promote your best possible content or web page. And this will be pretty much efficient for your website. You will be able to consume your latest content which you might update for the search engine to emphasize a lot.

So, as you can see, there are a bunch of benefits that you can get from enabling the Canonical tag. Therefore, it will be way better for you if you can make the best use of it.

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When there are two pretty similar types of content, web pages, or URLs in a website, the search engines are often confused about what URL to index. But, with the help of the canonical URL, you can let the search engines know what pages to index and what pages do not. 

This guide will show you how you can use canonical URL SEO and rank your website higher on the search engine result pages (SERPs). 

What Is Canonical URL

Canonical URL is all about letting the search engine or webmaster know about what is your preferred domain. Furthermore, a canonical URL is also used to avoid duplicate content issues. 

You may have created two pieces of content that are pretty much similar to one another. In this case, the search engines find it difficult which content or link to the index. However, with the help of canonical URLs, you can determine the indexing of your web pages’ URLs. 

Moreover, the canonical URL can sometimes be self-referring and, in most cases, point to different URLs. For example, let’s say you have two similar contents on your website related to the 6.7 Power stroke engine. Now, you want Google to index the second article. Here, you need to add the canonical URL in both the first and the second content or web page. 

Due to this, the canonical URL of the first content points to the search engine to index the second content of your website related to the 6.7 Power stroke engine. However, the importance of the canonical URL is difficult to describe within a few words. It helps you keep the ownership of your content even if someone steals it and uploads it on their websites. 

Where Do You Find the Canonical URL?

To find the canonical URL, you need to go to Page Source from your chrome browser. There, you will find the canonical URL on the head section of your web page like <link rel=”canonical” href=”CANONICAL-URL”/>

Note: Instead of “CANONICAL-URL”, you will find the URL of your web pages. 

How To Add a Canonical URL Using WordPress? 

Adding canonical URLs is pretty simple using WordPress. To do this, you need to have the Yoast SEO plugin installed on your WordPress website. 

Moreover, you don’t need to add the canonical URL manually on your WordPress website with the help of Yoast SEO. Instead, the plugin can automatically add canonical URLs to every new page you create. 

But, you should add a canonical URL on your own if you want to change the canonical URL of a page. For this, go to the page and click ‘Advance,’ and then find the ‘Canonical URL’ option at the bottom of the menu.

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